Reviewed · SANTANA
Santana – Private Full-Day – Safari 4×4 Tour – NorthEast
Madeira’s northeast is best understood from the back of a rugged old UMM jeep, not through a coach window. Miguel drives an open-top, ex-army Portuguese 4×4 from Funchal into the high mountains, across rough tracks and down to the north coast, linking famous viewpoints with small villages and quiet roads.
I like the private format, which lets you stop for photos without waiting for a large group. I also like the chance to visit a real traditional house in Santana and eat at a local restaurant, rather than simply taking a quick picture of the better-known display houses.
The main consideration is comfort. The open jeep makes the ride fun and gives you wide views, but rough tracks can be bumpy, and temperatures change sharply between Funchal, the 1,800-meter peaks and the coast. Bring a jacket and expect a long day.
In This Review
- Key points to know before you book
- Why this northeast route works so well
- Starting in Funchal and climbing through Choupana
- Pico do Arieiro: Madeira’s high point of the morning
- Ribeiro Frio and the Laurisilva forest
- São Roque do Faial and the Eagle’s Rock views
- Rough roads toward Pico das Pedras
- Santana’s old house and a proper local lunch
- Faial and Porto da Cruz by the north coast
- Maroços, Machico and a poncha finish
- What the private price buys you
- Who should choose this 4×4 day
- Should you book Miguel’s northeast tour?
- FAQ
- Where does the tour start?
- How long does the tour last?
- How many people can join the private tour?
- Is lunch included?
- What should I bring?
- What happens if the weather is poor?
Key points to know before you book
- Pico do Arieiro above the clouds: Reach Madeira’s third-highest peak at about 1,811 to 1,818 meters, weather permitting.
- A true off-road vehicle: Ride in Miguel’s classic UMM jeep, with a cover available if the weather turns.
- Santana beyond the postcard stop: Visit an approximately 240-year-old A-frame house and have optional local lunch.
- Private and flexible: The vehicle is for your group alone, with up to four people advertised per booking.
- Forest, villages and coast in one day: The route passes Ribeiro Frio, Faial, Porto da Cruz and Machico.
- A possible levada walk: If conditions allow, walk about 2 kilometers for 30 to 40 minutes near Porto da Cruz.
Why this northeast route works so well
Many Madeira outings focus on one corner of the island. This one gives you a broad east and northeast circuit, beginning in Funchal’s hills and ending by the sea. You spend the morning climbing into the mountains, then cross rough tracks toward Santana before returning along the north and east coasts.
That change of scenery is the real strength. One hour you may be above the clouds at Pico do Arieiro. Later, you are looking across old agricultural terraces, passing through the Laurisilva forest or watching the sea near Faial and Porto da Cruz.
Miguel is the guide and driver. His role matters here because the route depends on small roads, old tracks and local knowledge. He also checks the weather and can adjust the tour area for people staying in Funchal, Garajau or Caniço. If the mountain forecast is poor, ask about switching to the northwest, southwest or southeast route.
The pace is intentionally relaxed. You make repeated photo stops, take short breaks and have time for coffee, lunch and possibly a walk. This is not a rapid checklist of viewpoints. It is a day built around seeing how Madeira’s mountains and villages fit together.
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Starting in Funchal and climbing through Choupana
The tour starts at 9:00 a.m. Pickup is offered, but the supplied meeting information also gives Praia Formosa in São Martinho as the start point. Confirm the exact pickup arrangement when booking, especially if you are staying outside central Funchal.
The first section takes you from Funchal toward Poiso, at about 1,412 meters. Instead of simply using the main road, Miguel uses hillside roads near Choupana and Montado do Pereiro, a protected natural area. From these slopes, Funchal Bay remains behind you as the jeep climbs.
This opening section is useful for getting your bearings. You see how quickly Madeira rises from the coast, and you begin to understand why a 4×4 is handy. Old roads and rougher tracks provide the adventure, while frequent stops keep the drive from becoming tiring.
At Choupana Hill, the views back toward Funchal are the main attraction. The stop itself is short, around ten minutes, but the route between stops is part of the experience. Expect a slow, scenic climb rather than a straight transfer to the next major sight.
Pico do Arieiro: Madeira’s high point of the morning
At Poiso, the road continues toward Pico do Arieiro, Madeira’s third-highest peak. The stated height varies slightly in the tour details, but you will reach roughly 1,811 to 1,818 meters above sea level.
This is usually the most dramatic viewpoint of the morning. Clouds may sit below you, leaving the impression that the jeep has climbed into the sky. On a clear day, you can look toward both the south and north sides of the island.
Weather controls the experience here. A sunny day in Funchal does not guarantee clear views at the summit. At this height, clouds, wind and cooler air are normal, so pack a jacket even if the morning begins warm. The open vehicle has a cover, but proper clothing is still the sensible choice.
You get around 25 minutes at Pico do Arieiro. That is enough for photos and a look around, though not enough for a serious mountain hike. This tour is about viewing the peak and continuing through the island, not walking the famous mountain trail.
Ribeiro Frio and the Laurisilva forest
From Pico do Arieiro, the route heads north through Ribeiro Frio and the Laurisilva forest. This ancient forest is protected by UNESCO and gives the tour a very different mood from the exposed summit.
You pass water springs and may stop to taste fresh spring water. The forest section also provides a chance to notice Madeira’s plant life and the water channels that help supply the island. Ribeiro Frio is known for its trout tanks, and the tour points out the springs and the setting around them.
This portion is less about one grand viewpoint and more about the feel of the road. The jeep moves through a wooded mountain world, with old routes, steep slopes and scattered signs of rural life. Miguel explains the island’s plants, farming and traditions as you go.
The Ribeiro Frio stop is listed at around ten minutes, so do not expect a long forest walk at this point. The optional longer walk comes later near Porto da Cruz. If walking is your priority, mention that when arranging the day.
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São Roque do Faial and the Eagle’s Rock views
The descent continues through São Roque do Faial, with stops along the way for photos. One sight highlighted here is Penha d’Águia, or Eagle’s Rock, a large rock formation that appears as the route moves along the mountain side.
At Miradouro do Cruzeiro, you stop at a local bar. The appeal is simple: a break with local prices, away from the standard sightseeing circuit. This is a good moment to rest, have a drink and see a small part of everyday island life.
The timing is flexible enough to keep the day from feeling rigid, but the route is still long. You may spend only 15 to 20 minutes at these stops. The value is in the sequence of views and the quiet roads, not in collecting a long list of formal attractions.
Rough roads toward Pico das Pedras
The most adventurous driving comes on the way toward Santana. At Caminho da Cova da Roda, the jeep crosses the mountains on an off-road section with broad views and a longer pause in the middle.
You should expect jolts here. The UMM is well suited to the terrain, but it is not a luxury vehicle in the usual sense. The comfort comes from having a private ride, a skilled driver and room to stop, not from smooth suspension or a quiet cabin.
Pico das Pedras marks the approach to Santana. The route then descends through agricultural areas, where terraces and small villages replace the high forest. Miguel’s use of lesser-used roads is especially useful here because it shows the rural side of Madeira rather than only the polished viewpoints.
This is also the part of the day when you may appreciate having someone else drive. Mountain roads can be narrow and demanding, and you can focus on the scenery instead of watching every bend.
Santana’s old house and a proper local lunch
Santana is the cultural center of the tour. The area is known for its traditional triangular A-frame houses, but this visit aims to show you a genuine home rather than only a staged tourist display.
The house is described as about 240 years old. Its shape reflects local building traditions, and seeing a real property gives the familiar Santana image more meaning. You have about an hour and a half in the town, including the house visit and lunch.
Lunch is not included, so budget separately. The information gives two different prices, €12 and €17, so confirm the current cost before you go. The meal is described as very good value, with possible choices such as espetada, tuna or peixe-espada, a local fish.
A vegetarian option is available if requested in advance. You should mention this at booking rather than waiting until the restaurant stop.
This is one of the tour’s strongest features for anyone who wants local context. You are not just photographing a traditional roof. You are seeing how the house fits into the farming villages and terraces around Santana, then sitting down for food in a local setting.
Faial and Porto da Cruz by the north coast
After Santana, the route turns back along the north coast through Faial and toward Porto da Cruz. The views open again, with the sea, mountain slopes and villages arranged below the road.
Faial is a good contrast to the morning’s high peaks. You are closer to the coast, and the scenery feels more open and settled. Porto da Cruz adds another coastal perspective before the return journey east.
If weather and timing allow, you can walk along part of a levada near Porto da Cruz. The walk is optional and covers about 2 kilometers in 30 to 40 minutes. It is a useful way to stretch your legs after hours in the jeep, but you should wear shoes suitable for walking and be prepared for the option to be skipped if conditions are poor.
The tour details describe this as a section of a levada rather than a major hike. Treat it as a short walk within a driving day, not as a full walking excursion.
Maroços, Machico and a poncha finish
The final section follows the eastern coast through Estrada dos Maroços and Machico. Maroços brings more views across cultivated slopes, while Machico has an important place in Madeira’s early Portuguese history. It is associated with the bay where the Portuguese landed in 1419 or 1420.
The final stop is a freshly made poncha, Madeira’s well-known drink. This is a fitting end to a day that has moved from mountain springs to coastal villages. If you do not drink alcohol, clarify what alternatives are available before ordering, since the included finish specifically refers to poncha.
The tour ends back at the meeting point. The advertised duration is approximately eight hours, starting at 9:00 a.m. Since the route includes many stops, an optional walk, lunch and changing mountain conditions, allow flexibility. Some full-day outings can run closer to ten hours.
What the private price buys you
The listed price is $493.07 per group of up to four people, not per person. For four people, that works out to about $123 per person before lunch and personal drinks. For two people, the per-person cost is much higher, but you still get the whole vehicle and a private guide.
That is a fair value if you want a full day of driving, route planning and local interpretation without hiring a car. You also avoid the stress of navigating steep roads and finding remote viewpoints yourself.
The price includes fees and taxes, plus the private transport and guiding. Lunch is extra, and the tour information gives conflicting lunch prices, so check the amount when booking. Coffee, bar stops and the poncha should also be treated as personal expenses unless confirmed otherwise.
A large part of the value comes from access. A standard rental car can reach many of the main roads, but it will not necessarily make rough mountain tracks feel comfortable, and you may not know which old roads lead to the best views. The private setup also works well for families or friends who want to set their own pace.
Who should choose this 4×4 day
I would choose this tour if you want to see a lot of Madeira in one day and care more about scenery and local places than formal attractions. It suits people who enjoy short walks, photo stops, village roads and a little vehicle excitement.
Families can use it too. The minimum age is three, children must be with an adult, and the private format means you are not sharing the ride with strangers. Still, the bumpy off-road sections may not suit anyone who needs a smooth ride.
The day also works well for older family members who want to see the mountains without hiking them. One reported group included people aged 11 to 85, but individual comfort varies. Tell Miguel about mobility or health concerns before booking.
You should choose another style of outing if you want a long mountain walk, guaranteed clear summit views or a quiet luxury vehicle. This is an active sightseeing day with frequent movement, changing temperatures and rough roads.
Free cancellation is available up to 24 hours before the start time. The tour needs good weather, and poor conditions may lead to another date or a full refund.
Should you book Miguel’s northeast tour?
Book it if you want a private, flexible introduction to Madeira’s northeast, especially if you would rather let Miguel handle the mountain roads. The best parts are the combination of Pico do Arieiro, Laurisilva forest, rough tracks, Santana’s traditional house, local lunch and the short levada option.
Before paying, confirm three practical points: your exact pickup location, the current lunch price and whether the levada walk is likely to run on your date. Bring a jacket, sensible walking shoes and room in your schedule.
For a first Madeira outing, this gives you a strong view of the island’s high country, rural heart and eastern coast in one well-packed day. It is not the smoothest ride, but it is a personal and memorable way to see places that are easy to miss from the main road.
FAQ
Where does the tour start?
The tour starts at 9:00 a.m. The stated meeting point is Praia Formosa, São Martinho, Funchal. Pickup is also offered, so confirm the exact arrangement for your hotel or apartment.
How long does the tour last?
The advertised duration is approximately eight hours. Because of the many stops, lunch and the optional walk, you should allow extra flexibility in your schedule.
How many people can join the private tour?
The listed price covers one private group of up to four people. Only your group participates in the activity.
Is lunch included?
No. Lunch is an optional extra. The information gives prices of €12 and €17, so confirm the current amount when booking. Vegetarian food is available if requested in advance.
What should I bring?
Bring a jacket because the route reaches about 1,800 meters and then descends to the north coast, where temperatures can differ. Wear suitable clothing and shoes if you plan to take the optional 2-kilometer levada walk.
What happens if the weather is poor?
The experience requires good weather. If it is canceled because of poor conditions, you can be offered another date or a full refund. Free cancellation for a full refund is also available when you cancel at least 24 hours before the start time.
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